Sound like yourself, on your best day.

Most executive content sounds like it was written by a committee, because it was. A draft passes from communications to legal to marketing and back, and by the time it reaches LinkedIn, the sharp observation you made over coffee has become “we are excited to share our continued commitment to innovation”. Nobody reads it. Worse, nobody believes it.

Quiamo is an executive communications agency for chief executives, founders and senior leaders who have something worth saying and no time to write it. We help you find your real voice, decide what you want to be known for and say it consistently on LinkedIn, on stage, in interviews and in front of your own people. Everything is written in your words and approved by you before it goes anywhere.

What does an executive communications agency do?

An executive communications agency helps leaders communicate publicly and internally with clarity and consistency. In practice that means writing LinkedIn posts and articles, keynote speeches and panel preparation, media briefing and interview practice, town hall remarks, letters to shareholders or employees, and the CEO narrative that ties all of it together.

The craft is closer to tailoring than to copywriting. A good executive writer spends more time listening than typing, learns how the leader argues, which words they would never use and which stories they keep coming back to, and then writes drafts that need very few changes. When that works, the leader stops editing and starts publishing.

Finding your real voice, through interviews

Everything starts with conversation. In the first few weeks we hold a series of recorded video interviews with you, usually forty-five minutes each. We ask about the decisions you are proudest of and the ones you would make differently, what you think your industry gets wrong, which customers taught you the most and what you tell new hires on their first day.

From those recordings we build a voice guide for you personally. It captures the phrases you use naturally, the length of your sentences, how formal you are with different audiences, your views on the big questions in your sector and the topics you would rather avoid. It also captures a bank of true stories: the plant visit, the lost contract, the first export order. Those stories are the raw material for everything that follows.

After that, a short monthly call and the occasional voice note from you are usually enough to keep the pipeline full. Many leaders find it easier to talk through an idea for ten minutes than to write a single paragraph.

CEO thought leadership on LinkedIn

LinkedIn is where customers, investors, partners and future employees check who is running the company. A dormant profile with a three-year-old post says something, and it is not flattering. A profile with a clear point of view, posted steadily, does the opposite: it makes your company feel led.

Our LinkedIn ghostwriting for executives covers:

• A rewritten profile, headline and about section that reflect your narrative, not your CV.
• A content plan built around three or four themes you genuinely care about and can speak on with authority.
• A steady rhythm of posts, typically one to three a week, drawn from your interviews, your calendar and what is happening in your market.
• Occasional longer articles for ideas that need more room.
• Guidance on replying to comments and engaging with others, which you do yourself.

CEO thought leadership works when it says something specific. “Supply chains are changing” is not a thought. “We moved a third of our tooling closer to our customers, and here is what surprised us” is. We push for the second kind, always within what you are comfortable sharing and what your company can say publicly.

The ethics of ghostwriting: you own every word

People sometimes ask whether ghostwriting is honest. Our answer is that it depends entirely on how it is done. Speechwriters have worked for leaders for as long as there have been speeches, and nobody thinks a prime minister is deceiving the public by using one. What matters is that the ideas, opinions and experiences are genuinely the leader’s, and that the leader reads, changes and approves every word before it is published.

We write what you think, in the way you say it. You decide what goes out under your name.

That is our rule, without exceptions. We never publish on your behalf without approval, never invent experiences or opinions for you, never post anything about a customer, colleague or competitor that you have not explicitly cleared, and never use engagement tricks that would embarrass you if people knew. If you would not say it on stage, we will not write it for your feed.

Keynote speechwriting and panels

A keynote is a rare chance to hold a room’s attention for twenty minutes. Most are wasted on a company overview that the audience could have read on the website. Our keynote speechwriting starts with one question: what should people in that room think, feel and do differently when you walk off stage?

We write the speech to be spoken, with short sentences, clear signposts and a story that earns its place. We design slides that support you rather than compete with you, and we rehearse with you on video until the timing and the pauses feel natural. For panels, where you cannot script the conversation, we prepare a short set of points you want to land, two or three stories to make them memorable and answers to the questions the moderator is likely to ask.

Media preparation for interviews

Journalists are not your enemy, but they are not your audience either. Their readers are. Media preparation helps you give answers that are useful to the journalist and fair to your company.

Before an interview we prepare a briefing note on the publication, the journalist and the likely angle, three key messages in your own words, and honest answers to the difficult questions you would rather not be asked. Then we practise on video, including the awkward follow-up and the question that arrives just as the interview seems to be over. Where the topic carries legal or regulatory risk, your counsel sets the boundaries and we help you speak naturally inside them. Our corporate communications team keeps your lines consistent with the company’s.

Town halls and the moments your people are listening

The most important audience for any leader is inside the building. Employees read every word of a CEO’s town hall remarks for what they reveal about the future: the plant, the team, the plan. We write town hall remarks and all-staff letters, prepare you for the questions you will get and the ones people will be too nervous to ask, and help you say difficult things plainly and kindly.

We work with your internal communications team so that what you say on stage is followed by manager briefings that carry the same message to every shift and every site.

The CEO narrative that ties it together

A leader who posts about one thing, keynotes about another and tells employees a third story confuses everyone. The CEO narrative is the thread: a short, personal account of where you are taking the company and why, consistent with the corporate story and your brand strategy, but told as only you can tell it.

With that thread in place, each appearance builds on the last. People start to associate you with a clear idea. Journalists call you for comment on it. Candidates mention it in interviews. That association is the real return on leadership communications, and it takes a year of consistency rather than a single viral post.

We work remotely, over video, with leaders in any time zone, and with the same senior writer from the first interview onwards. Fees are fixed and explained on how we charge. If you are preparing a company milestone or a product launch, your voice can be part of the plan from the start.

Often paired with this work: crisis communications and corporate storytelling.